website design website grader

    Leverage the Website Grader Tool to Improve Your Website

    By Suey Chan 8 November, 2021

    Health check of your website

    Your website is the front door to your business. On average, a user would spend less than 15 seconds browsing a website, so it’s important to keep your website at an optimum state. We present you the website grader tool, powered by HubSpot for you to evaluate your website in one minute.

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    SMB Google Ads

    Google Ads 101: The Fast Track to a Successful Search Campaign

    By Ashley Cheung 28 September, 2021

    In this blog post, we’ve targeted all eCommerce store owners, offering a step-by-step guide to setting up your first Google Ads campaign. Focusing on practical tips 101 to boost traffic and conversions, these include: optimising keywords, writing compelling ad copies, and others to kick off your first Google Ads campaign.

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    digital marketing e-commerce Google Ads

    Latest Google Ads Updates- Extension, Keywords, Smart Bidding & Creative Studio!

    By Suey Chan 1 September, 2021

    Google Ads has been probably the most effective tool for online traffic generation, and keeps optimizing. In this blog, we’ve condensed the latest important updates including extension, keywords, smart bidding, and Google Ad Creative Studio that you can benefit from.

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    Google Ads SME

    Leverage Google Ads Extensions For Your eCommerce Store

    By Ashley Cheung 13 August, 2021

    In this blog, we’ve summarized the most effective Google Ad extensions for local SMEs and eCommerce stores. We’ve provided the highlights for each extension and how to best maximise their functions. These include: Location extensions, Sitelink extensions, and more...

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    SMB Google Ads

    Google Ads Advanced: Further Steps to Optimize Your Campaign

    By Ashley Cheung 11 August, 2021

    In this blog, we’ve condensed a few practical tips on further optimizing your Google Ads campaigns. These tips will help you improve campaign performance, boost conversions, and increase traffic. These include Keyword Match Types, Responsive Search Ads, and more...

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    hubspot inbound marketing inbound agency CMS

    HubSpot CMS Hub Starter Now Available, Best for SMB with only US$25/mo

    By Suey Chan 10 August, 2021

    We’re excited to announce that HubSpot's new CMS starter (USD 25/month) is available. And yes, this price includes the Hosting fee, Global CDN, SSL certificates, and more! With a fraction of the HubSpot CMS professional plan’s pricing, small and medium business (SMB) now can enjoy the best-in-class CMS Hub, which means:

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    inbound hubspot inbound marketing shopify ecommerce

    Leverage Hubspot Shopify Integration to Improve eCommerce Conversion

    By Cherry XU 14 July, 2021

    Inbound marketing can be used as a secret weapon in the heated and competitive e-commerce industry. Hubspot and Shopify integration helps onlines businesses to grow their e-commerce business using inbound marketing seamlessly.

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    shopify ecommerce googleanalytics

    5 Analytics Reports Providing Extra Insight of Your eShop

    By Cherry XU 15 June, 2021

    Analytics are important as they provide insight into your website visitors, customers, and your business. In this blog, I would share some practical tips that you can easily set up and get a quick snapshot of your online shop business—without having to be a Google Analytics pro.

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    digital marketing social media

    Why SMBs Should Advertise on Social Media

    By Ashley Cheung 25 February, 2021

    By now, it is well aware that advertising on social media platforms can harness a massive amount of brand awareness and bring fruitful results for businesses of all varieties. Social media advertising is important as the value received goes beyond what you can get organically these days.

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    Google Ads

    Google Paid Ads Questionnaire

    By Ashley Cheung 14 January, 2021

    Google Ad is a great way to grow your business, no matter if you’re looking to raise brand awareness or boost your website conversion. Whether it’s your first time setting up your first Google Ad campaign, or if you’re looking to further optimize your existing campaigns, we have a Google Ad’s Questionnaire to help you create a successful campaign.

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    SEO digital marekting rich snippets

    How to Rank up Your Content in Google with Rich Snippet

    By Suey Chan 7 January, 2021

    Implementing rich snippets is a popular SEO tactic for getting a higher ranking position on SERP. So what are rich snippets and why should we care about it? And how can you implement it? Keep reading to find out the answer!

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    ecommerce SMB pinterest

    How Small Businesses Can Further Leverage The Pinterest Platform

    By Ashley Cheung 30 December, 2020
    A Pinterest Business account is crucial to access marketing features that can help you promote your brand on one of the fastest growing and insanely popular media platforms. In this blog, we share ideas about leveraging Pinterest effectively for SMBs including building your channel, market research intelligence, promotion and community.
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