social media digital marekting

    Remarkable Content for Social Media: Strategies to Stand Out

    By Victoria Mok 20 October, 2023

    With endlessly scrolling feeds and fleeting attention spans, creating a social media design that pops isn't easy. But crafting captivating visuals is a must for brands wanting to connect with distracted users inundated with content overload.

    Lucky for you, we have some pro tips to help your posts stand out from the pack! Follow along for insights on how to create showstopping visuals tailored to your audience!

    Read More

    digital marekting landing page

    The Undeniable Importance of a Landing Page: Your Gateway to Higher Conversions

    By Amanda Wu 6 October, 2023

    In the ever-evolving digital landscape, businesses need to adapt to maintain a competitive edge. One such adaptation that has proven to be a game-changer is the utilization of landing pages.

    Read More

    digital marekting CRM email marketing

    Mastering the Art of Effective Email Pop-Up Forms

    By Cherry XU 8 September, 2023

    Let's face it—those unexpected email subscription pop-up forms can be a real thorn in the browsing experience. As marketers, we've all grappled with the dilemma of whether to embrace these seemingly disruptive elements on our websites. However, there's a twist: while they might seem annoying, pop-ups wield incredible power, particularly when dealing with substantial web traffic. They grant us the chance to convert casual visitors into long-term subscribers, nurturing them over time.

    In this article, we're diving headfirst into the realm of email pop-up forms. We'll explore their multifaceted purposes and equip you with the strategies needed to transform them from irritants into invaluable assets. Prepare to learn how to engage your audience without compromising their experience as we unravel the art of effective email pop-ups.

    Read More

    SEO digital marekting rich snippets

    How to Rank up Your Content in Google with Rich Snippet

    By Suey Chan 7 January, 2021

    Implementing rich snippets is a popular SEO tactic for getting a higher ranking position on SERP. So what are rich snippets and why should we care about it? And how can you implement it? Keep reading to find out the answer!

    Read More

    SEO digital marekting

    Why Should You Enable Accelerated Mobile Pages (AMP)

    By Suey Chan 22 October, 2020

    You’ve probably already applied SEO to your websites, but it's often common to neglect the browsing experience for mobile users. In this blog, we have digested everything you need to know about optimising your mobile pages.

    Read More

    shopify digital marekting ecommerce ux/ui design website design

    How to Build a Powerful Shopify Product Page?

    By Yikki Lam 9 October, 2020

    Product page is the centerpiece of the eCommerce user journey. A well-designed product page is critical to ‘convince’ the potential buyers to make the purchase action. Let’s see some tips and examples for a compelling and powerful Shopify product page.

    Read More

    content marketing digital marekting

    Review Your Content Strategy during Covid-19

    By Victoria M 30 March, 2020

    Business is getting harder during this difficult time. You may be wondering whether you should continue your marketing effort and how to approach communication.  Here are some tips hopefully you find them helpful:

    Read More

    shopify digital marekting push notification ecommerce eCommerce Apps marketing strategy

    Leverage Push Notification to Get the Most from Your Marketing Effort

    By Cherry XU 2 October, 2019

    Web push is a relatively new but fast-growing tool to deliver direct messages right to users’ desktop or mobile phone. It should not be ignored but be included in your marketing strategy to increase the conversion rates across a variety of industries.

    Read More

    inbound hubspot gold tier agency digital marekting

    Inbound Marketing Event in Hong Kong: How to Build and Nurture Your Client-Base

    By Victoria M 25 June, 2019

    A well spend afternoon with Hubspot and Master Concept partners in Hong Kong. Our CEO Amanda Wu was invited to be the speaker to  share the best practices to help companies to Build and Nurture the Client-base in a Scalable, Measurable and Effective Manner using inbound methodology effectively.

    Read More

    hubspot inbound marketing digital marekting campaign management

    Ultimate Guide for Running a Successful Inbound Marketing Campaign

    By Cherry XU 21 June, 2019

    Inbound marketing is a customer-centered marketing strategy that provides solutions to your potential clients addressing their needs. A successful inbound marketing campaign is designed around one goal, across a variety of connected channels.

    Read More

    Got a Project?

    We're all ears.