Cherry XU

    Cherry XU

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    Seeing is Believing: The Power of Visual Reviews in E-Commerce

    By Cherry XU 24 June, 2024
    In the highly competitive world of e-commerce, where every click and conversion counts, businesses must leverage every possible advantage to succeed. As e-commerce experts, we have helped a lot of brands launch their online presence and utilize effective channel marketing to drive their sales. While generating quality traffic is crucial, the critical challenge lies in improving website conversion rates. One of the most effective strategies for enhancing conversion is through customer reviews, with visual reviews standing out as particularly impactful.

     

    Visual reviews (photos and videos submitted by customers) have become a powerful tool for building trust, engaging customers, and driving sales.

     

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    hubspot inbound marketing Operation

    Breaking Silos - Empower Your Business with HubSpot's Operations Hub

    By Cherry XU 15 March, 2024

    Discover how HubSpot's Operations Hub’s key features are: Enhanced Data Sync for seamless integration, Data Quality Automation for automated data cleansing, and Programmable Automation for custom workflow actions.

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    Running a Meta Advantage+ Shopping Campaign that converts to online sales

    By Cherry XU 8 February, 2024

    Meta Advantage Plus campaigns have emerged as a game-changer, particularly for eCommerce businesses looking to enhance their shopping ads. This innovative campaign type offers numerous advantages that set it apart from traditional campaign structures. Here's a closer look at why Advantage+ is a must-consider for your advertising strategy.

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    Exciting News from Shopify Winter Editions 2024: A Glimpse into the Future of Commerce!

    By Cherry XU 1 February, 2024
    Embarking on a journey of digital evolution, Shopify's Winter Editions 2024 is set to redefine the e-commerce landscape. Among all the exciting features set to debut, we have handpicked the ones we believe will benefit merchants the most. These selected features are poised to empower our clients—merchants who are not just adapting but striving to make their mark in the dynamic digital landscape.
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    Insight into Google Ads Trends for 2024

    By Cherry XU 25 January, 2024
    Google Ads has been a dominant force in the world of online advertising. In 2024, it will continue evolving, offering an array of innovative features and trends. In this article, we will explore some of the projections and trends that we can expect in the coming years.
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    digital marketing AI ecommerce trend

    Unlocking Success in 2024: The Rise of AI in E-Commerce

    By Cherry XU 11 January, 2024

    In the ever-evolving landscape of ecommerce, the ascent of AI heralds unparalleled opportunities for brands seeking triumph. Virtue Media’s mission is to equip merchants with the tools they need for online success. As we delve into the expanse of AI tools, it becomes apparent that staying ahead in the market demands more than conventional strategies—it necessitates a strategic integration of artificial intelligence.

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    Mastering the Art of Effective Email Pop-Up Forms

    By Cherry XU 8 September, 2023

    Let's face it—those unexpected email subscription pop-up forms can be a real thorn in the browsing experience. As marketers, we've all grappled with the dilemma of whether to embrace these seemingly disruptive elements on our websites. However, there's a twist: while they might seem annoying, pop-ups wield incredible power, particularly when dealing with substantial web traffic. They grant us the chance to convert casual visitors into long-term subscribers, nurturing them over time.

    In this article, we're diving headfirst into the realm of email pop-up forms. We'll explore their multifaceted purposes and equip you with the strategies needed to transform them from irritants into invaluable assets. Prepare to learn how to engage your audience without compromising their experience as we unravel the art of effective email pop-ups.

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    inbound hubspot inbound marketing shopify ecommerce

    Leverage Hubspot Shopify Integration to Improve eCommerce Conversion

    By Cherry XU 14 July, 2021

    Inbound marketing can be used as a secret weapon in the heated and competitive e-commerce industry. Hubspot and Shopify integration helps onlines businesses to grow their e-commerce business using inbound marketing seamlessly.

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    shopify ecommerce googleanalytics

    5 Analytics Reports Providing Extra Insight of Your eShop

    By Cherry XU 15 June, 2021

    Analytics are important as they provide insight into your website visitors, customers, and your business. In this blog, I would share some practical tips that you can easily set up and get a quick snapshot of your online shop business—without having to be a Google Analytics pro.

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    shopify ecommerce omnichannel

    Omnichannel eCommerce Experience

    By Cherry XU 2 July, 2020

    Omnichannel, also known as an “all” channel, is a fully-integrated approach providing a unified brand experience across all your sales and marketing channels. The successful omnichannel strategy requires leveraging information about one channel to invite the customer to participate in other touchpoints.

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    SEO SMB

    SME Tips: Make Good Use of Google My Business (GMB) for Local Business

    By Cherry XU 27 May, 2020

    Google My Business (GMB) is the most important online listing for any local business, as it drives the local business search results on Google Search and Google Maps.  And it is totally FREE! In the blog, I would share the best practices that you can make use of this free tool to stand out in the local search.

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    shopify ecommerce POS

    Practical Tips For SME: Unifying the Online and Offline Retails

    By Cherry XU 28 April, 2020

    The line between online and offline has been becoming a blur. As an SMB owner, your challenges are probably sourcing the best software and solutions at a reasonable price to support you sell both online and offline. Finding the right tools and providing good customer experience are critical to make your business stand out of the competition.

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