Cherry XU

    Cherry XU

    Recent Posts

    shopify ecommerce omnichannel

    Omnichannel eCommerce Experience

    By Cherry XU 2 July, 2020

    Omnichannel, also known as an “all” channel, is a fully-integrated approach providing a unified brand experience across all your sales and marketing channels. The successful omnichannel strategy requires leveraging information about one channel to invite the customer to participate in other touchpoints.

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    SEO SMB

    SME Tips: Make Good Use of Google My Business (GMB) for Local Business

    By Cherry XU 27 May, 2020

    Google My Business (GMB) is the most important online listing for any local business, as it drives the local business search results on Google Search and Google Maps.  And it is totally FREE! In the blog, I would share the best practices that you can make use of this free tool to stand out in the local search.

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    shopify ecommerce

    5 Simple Analytics Reports You Should Set for eCommerce Store

    By Cherry XU 7 May, 2020

    Analytics are important as they provide insight into your website visitors, customers, and your business. In this blog, I would share some practical tips that you can easily set up and get a quick snapshot of your online shop business—without having to be a Google Analytics pro.

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    shopify ecommerce POS

    Practical Tips For SME: Unifying the Online and Offline Retails

    By Cherry XU 28 April, 2020

    The line between online and offline has been becoming a blur. As an SMB owner, your challenges are probably sourcing the best software and solutions at a reasonable price to support you sell both online and offline. Finding the right tools and providing good customer experience are critical to make your business stand out of the competition.

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